Category Archives: Social Media

Nike Golf Fans Blog Features “Sunrise on the Highlands”

By Mark Walter | Published August 9, 2011

This week the 93rd PGA Championship is being held at the Atlanta Athletic Club, in Johns Creek, Georgia. I’ve had the opportunity to visit the private club a few times including the opportunity to Sunrise On The Highlandsphotograph the golf course early in the morning. Having posted a few pictures of the golf course on Flickr, I received a request this week from a fellow blogger to use “Sunrise on the Highlands” as the backdrop for the NGNATION.com blog during this championship week. NGNATION is a blog for the fans of Nike Golf. Take a minute and check out the NGNATION website.

You can view other images from the Atlanta Athletic Club on my Flickr site as well. My panorama shot of the 18th Hole and Lake just out from the clubhouse is also available on this website, 2nd row, last image.

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Dr. Flint McGlaughlin

By Mark Walter | Published February 3, 2011
marketingsherpasummit2011

Dr. Flint McGlaughlin

I attended a conference last week in Las Vegas for work. (You know, the job that pays the bills!)  With the recent purchase of my iPhone, I now Tweet more often because I’m no longer limited to my time in front of a desktop PC.

Last week’s conference provided me with one of the first opportunities to Tweet at an event “live”. Of course it wasn’t just quotes from the speakers but also photos of the speakers (Imagine that!).

I strategically sat near the front for a good view of the stage. This allowed me to capture great photos of the speakers while leaning my iPhone against the table for maximum stability (I had to zoom for all the photos). Dr. Flint McGlaughlin spoke on Monday afternoon and he was one of the keynote speakers for this Marketing Sherpa event. I tweeted a couple photos of him speaking to share with those who were following #SherpaEmail hash tag.

Just about the time Dr. McGlaughlin finished I received a Tweet from his team requesting to use one of my photos for their blog post about his just-completed presentation. Wow! That was cool!

I agreed and the photo was placed at the top of the post!

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The Power of Flickr

By Mark Walter | Published September 3, 2010
Sunrise Spectators, Tybee Island, GA

Sunrise Spectators

Thursday was just another day in the MR MARK photography world and all of a sudden an email arrives from the Photo Department of TravelandLeisure.com (a subsidiary of American Express). They requested the use of “Sunrise Spectators” from my recent Savannah, GA vacation.

Where did they find my photo? Through my Flickr account.

How significant is that? Well, in my opinion, it wasn’t by accident.

What do you mean? When I post photos on Flickr, I do it to share photos with my friends, family and anyone else in the world. How I do it is another story. I learned pretty early that with a little care, you can make your photos rise to the top of similar subject photos. Appropriately naming your photo, providing the location and listing relevant tags (i.e. keywords) will give your photos a better opportunity to be “found” on Flickr.

What’s the benefit of having a photo ‘found’ on Flickr? Flickr, as the largest photo sharing website, is a place that many companies search for great photos. This is not the first time a company or individual has found a photo of mine and requested permission to use it. Sometimes its an individual blogger, other times it has been magazines and several times it has been businesses. Each of them have contacted me for permission or purchased rights to use an image on their website or in their printed materials.

TravelandLeisure.com will provide credit and a link back to this website. And for that, any budding photographer is thrilled! I’ll let you know when its on their website.

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